Tethr and Awaken Intelligence join forces as Creovai
Tethr and Awaken Intelligence are becoming Creovai, bringing together best-in-class conversation analytics and real-time agent assistance.
Robert Beasley
June 3, 2024
Carl Schultze
November 3, 2022
Speech analytics and conversation intelligence platforms help companies understand their customer experience.
Standard conversation intelligence and speech analytics platforms all rely on humans to program and write code in order to detect events in your conversations. This time-consuming process often requires special training to learn how to write the code conversation intelligence platforms accept.
Many conversation intelligence platforms, including Tethr, call the detected key moments in conversations “categories.” Once you’ve programmed the platform to look for specific phrases and its variations, it will sort through all your conversations and find those that include that category. From there, you can use that structured category to filter interactions, build reports, trigger alerts, and many other possibilities.
While Tethr includes some standard categories already, we know that what specific terms you might want to listen for can depend on your unique business. For example, if you produce consumer goods, you would likely want to monitor conversations for your specific product names so you could delve into what customers say about each one.
At Tethr, we’ve entered a new era in category building. We’re excited to introduce our latest machine learning capability: AutoLearn.
AutoLearn leverages AI-powered learning to make the process of creating new categories simple and fast.
With AutoLearn, you get:
We call the process of combing through all your conversations and teaching your platform to recognize these phrases “scripting.” Using older methods, it can be time consuming and require you to think of all the variations in how people might describe something.
With Tethr’s latest update, that scripting process is now enabled with AI-powered learning to make the process of creating new categories simple and fast.
Anyone can create new categories with our new feature, AutoLearn, without needing training, in three easy steps. Here’s how it works:
Start by entering the must-have words that you want to capture. For example, if you want to see how often someone calls to ask for a refund, you could enter the word “refund” first. We recommend only including the must-have words so that Tethr can capture all the nuances in how people express themselves.
Once you’ve added your “must-have” words to the list, you would select “Search and browse,” and Tethr’s AutoLearn feature goes to work, finding examples of potentially related phrases from your conversations. Add those that match the situation you’re trying to measure.
In our example, “refund” might include phrases like “need a refund,” or “have a refund” but you might eliminate a phrase that isn’t a direct match, like “refundable deposit,” which occurs when people discuss a separate issue.
After Tethr AutoLearns the phrases, you can check your work. Using our “Validate” feature, Tethr shows you which phrases appear like a match to the key phrase that you were searching for. If any false positives show up, you can remove them from consideration.
We strive to make Tethr easy to use. We’re constantly working to improve our platform so that it’s simple and effective. Want to see for yourself what kind of analytics you can get out of your conversations? Start a free trial.