The most direct cause of customer loyalty is…

We’ve talked about a lot of ways to build customer loyalty over the years, from first contact resolution, to more digital options, to staffing choices. But there’s one secret that…

Abigail Sims
measuring-customer-effort-blog-tethr

June podcast roundup: Measuring customer effort

We’re halfway through our latest podcast series! If you’ve been listening along as each episode rolls out, you’ll have followed along with us as we traced the origins of customer…

Matt Dixon, Ted McKenna

May podcast roundup: The origins of customer effort

Exciting news! We’re on podcast #2, this time discussing one of our favorite topics: Customer effort. Throughout this series, titled “Customer Effort: Through an AI Lens”, Chief Research & Innovation…

Matt Dixon, Ted McKenna